Your brand is one of your business’s most valuable assets. A distinctive name, logo or other brand identity can help customers recognise your business and distinguish your products or services from your competitors.
Registering a trade mark can provide valuable legal protection and give you greater control over how your brand is used. Whether you are launching a new business, developing a new product or protecting an established brand, our intellectual property solicitors can help you identify, register and protect your trade mark rights.
At Gepp Solicitors, we provide practical, commercially focused advice on trade mark registration, licensing, infringement and enforcement to businesses of all sizes.
Our intellectual property solicitors can advise you at every stage of protecting and managing your brand.
We can assist with:
We take the time to understand your business, your brand and your commercial objectives before recommending the most appropriate approach.
Registering a trade mark can give you the exclusive right to use your mark in connection with the goods or services covered by the registration.
A trade mark may protect elements of your brand such as a business or product name, logo, slogan, shape, colour or other distinctive sign.
Before submitting an application, it is important to consider whether the proposed trade mark is suitable for registration and whether similar or identical marks already exist. You will also need to identify the goods and services for which protection is required.
Our trade mark solicitors can guide you through the registration process, helping you identify the appropriate scope of protection and deal with any issues that arise during your application.
If you trade in the UK, registering your trade mark with the UK Intellectual Property Office can provide important protection for your brand.
We can advise on the proposed mark, assist with searches, prepare and submit your application and help you respond to objections or oppositions.
Taking advice at an early stage can help identify potential issues before significant time and money is invested in developing a new brand.
Businesses operating or expanding overseas may need to consider protecting their brand in other jurisdictions.
An EU trade mark can provide protection throughout the European Union through a single registration. For businesses trading more widely, international protection may also be available through the Madrid System.
We can help you consider where protection is commercially important and advise on an appropriate trade mark strategy for your business.
Trade mark disputes can arise when another business uses a name, logo or branding that is identical or similar to a registered trade mark.
If you believe your trade mark is being used without permission, it is important to understand your legal position and act appropriately. Equally, if you have received an allegation of trade mark infringement, early legal advice can help you assess the claim and determine how best to respond.
Our intellectual property solicitors can advise on:
Where possible, we will look for a practical and commercially proportionate solution. However, where stronger action is required, we can advise you on enforcing or defending your rights.
Unauthorised use of your brand can cause customer confusion, damage your reputation and affect the commercial value of your business.
Acting quickly can help prevent a dispute from escalating and may increase the options available to protect your position.
If you are concerned that another business is using your trade mark, or you have been accused of infringing someone else’s rights, our intellectual property solicitors can provide clear advice on your next steps.
A registered trade mark can also be a valuable commercial asset.
Licensing your trade mark can allow another business to use your brand while you retain ownership and control over how the mark is used.
We can advise on and prepare trade mark licensing agreements covering issues such as permitted use, territory, duration, quality control and payment arrangements.
Whether you are looking to register a new trade mark, protect an established brand or resolve a trade mark dispute, our intellectual property solicitors can help.
Contact Gepp Solicitors to discuss your business and the protection of your intellectual property.
Contact Justin Emerson on:
Call: 01245 228101 or
email: emersonj@gepp.co.uk
Frequently asked questions about trade marks.
If you want to find out more about the services we can offer you, please feel free to get in touch.
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